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Beyond Beauty Natasha is the brainchild of a mother, Hina Durrani and two daughters, Natasha Ali Lakhani and Sabrina Khalid. The brand, led by Natasha, is one of the biggest across Pakistan and UAE and is committed to bringing international trends to the respective community.


I had the pleasure of working with Natasha on various editorial projects, from fashion houses and magazines to celebrity portraits. Though, the projects that I most enjoyed were the editorials we created for her own brand. Following are images from 3 different series.


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